We're changing lives, one bouquet at a time.
Hope Blooms is a budding nonprofit that repurposes donated flowers into beautiful bedside bouquets, delivering them to community members in need with one simple message: you matter.
Our mission is inspiring hope, happiness and emotional healing through repurposed flowers. At the heart of that mission is nurturing the social and emotional well-being of individuals experiencing isolation, loneliness or hardship.
Every year, we repurpose tens of thousands of flowers to bring joy to thousands of people in our community. But the flowers are just the start—it’s the human connection and the moments of mattering that make our work so meaningful. Sometimes the most powerful gift is showing up and saying I see you—it opens space for whatever someone might need in that moment: a listening ear, a hand to hold, a hug or simply a smile.
Each visit carries the same message: you are seen, you are not forgotten, you are loved. This is sustainability with soul—and it matters.
With the help of volunteers, every bouquet becomes a bridge to belonging. Through our two main programs, Petal It Forward and Flower Empower, we spread joy, foster meaningful connections and build community—one bouquet at a time.
Founder Story
Hope Blooms was founded in 2016 by Kelly Krenzel, inspired by the lessons of her sweet Grandma Freda, her years working in hospice and her desire to give back as a mom.
Kelly spent summers in her grandma's gardens, where she learned to slow down, nurture with care and cherish the people we love. As Grandma Freda aged, Kelly watched her age away from many of the joys that once defined her life, sparking in Kelly a deep respect for seniors and the importance of connection.
Kelly's decade of work in hospice deepened that calling. She saw firsthand how small gestures—a listening ear, a hand to hold, a smile—could bring comfort in life’s tender moments.
In 2016, with a makeshift worktable in her basement and donated flowers from a local florist, Hope Blooms began. What started small has grown into a community movement, repurposing tens of thousands of flowers each year into moments of joy, hope and human connection.
Kelly hopes to inspire others to act out of kindness and offer a gentle reminder that even in dark times, hope blooms.